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How Macintosh Changed My Life

In the 80’s, when I was the exhibit designer for the Ringling Museum of Art, in Sarasota, FL., I fulfilled all the creative needs for exhibits and museum events. I not only designed and helped...

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Olive Garden's New Logo

My two cents... After reading the company's Brand Renaissance PDF, I realize the massive undertaking that they are getting ready to do. If the logo was going to live on the present buildings' exteriors...

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Working With Graphic Designers

I came across this article at the Huffington Post (Click below to read) on working with graphic designers. And I thought it would be really nice to share it. It has some good tips. But, there are still...

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Working in Partnership With Your Graphic Designer

I found the following quote in an article Mike Dunkan for the Wilmington Biz. It got me thinking and inspired me to write about the importantce of having good communication with your graphic designer...

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Tips for a good presentation

If there is a huge pet peeve of mine, it is Powerpoint or Keynote presentations. Back in 1993, I worked for a company in Huntsville, Alabama that did a lot of support work for Strategic Defense, such...

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Betsy Arvelo- Buzbee Posters

In 1982 I moved to Altos de Chavon, a then artist village in the south east coast of the Dominican Republic. The village was built in the image of a 16th century European village and was a hook by Gulf...

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Coding for sites just got a lot harder!

When I first started "designing" Websites back in 1994 no one could have convinced me that the future of the Web would look like it does today. We went from a gray background with black text on it to...

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Viruses, Viruses, Oh My!

A few years ago I would tell my clients it was very important to keep their sites up to date for SEO reasons. If a site didn't get updated on a regular basis, the search engines would stop indexing it...

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The Decline Logo Design

This is a interesting article published in LinkedIn (link below). As a seasoned designer of 30+ years in the business, just a few years ago, these companies would have hired one of the major...

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Less is More or The Art of Simplicity

Simplicity is one of the hardest things to achieve. If you do a search for simplicity, you will find hundreds, if not thousands, of quotes from famous people who were known for their sophistication –...

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Fonts - Categories and uses

Fonts are the most important visual tool in design. They are the perfect shoes for the outfit. Use the wrong shoes and you kill the look. The strongest sign that you are new to fonts is you want to use...

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